Outbound Calling Support for EdTech Sales & Onboarding

Client's Challenges

While implementing the project, several challenges surfaced:

• Quick Project Kickoff: The client required immediate action, necessitating a fast- tracked hiring and training process.
• Candidate Selection: Identifying candidates capable of managing end-to-end sales, including engaging with parents and persuading them to enroll in courses through consistent follow-ups, proved challenging initially.
• Teacher Onboarding: Profiling teachers based on specific skill requirements and ensuring seamless evaluation and transition to the client required meticulous effort.
• Script Development: The client did not provide a ready-to-use script for outbound calls, so we had to develop one for the student onboarding process.

Our Solution

To address the client’s needs and overcome these challenges, our team implemented a strategic plan:

• Rapid Recruitment: Our talent acquisition team quickly sourced suitable agents, enabling us to kickstart the project with a pilot batch of 8 agents.
• Custom Training: The client provided on-the-job training, ensuring our agents were equipped to handle the project’s nuances effectively.
• Script Development: We crafted a compelling and tailored outbound calling script for student enrollment, ensuring consistent and persuasive communication.
• Coordination with Design Teams: Qualified leads were seamlessly handed over to the design teams based on region and availability, ensuring smooth transitions from the initial inquiry to design consultations and project sign-ups.
• Teacher Profiling: Our team meticulously profiled potential teachers based on the client’s skill requirements, ensuring a smooth handover for further evaluation.